Almost every company goes from not having a professional sales team to having one.
Many CEOs think the first step is hiring a head of sales. And sometimes that makes sense. We think for every other time using a sales consultant to come in and establish and enable a sales team to perform their jobs, is more of the natural first step.
A consultant can come in and set up a CRM and a lead generator. Create marketing collateral and update the website. Create a sales presentation and set the flow for a professional and compelling pitch.
Many other services to offer here as well. Then you can hire sales people that are accustomed to the tools you use. And have them trained and ready to hit the ground running, and generating revenue for your company.
So before you hire that headhunter, look for a strategic sales consultant.
